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Helping You Win

Victory Research is a bespoke, international market research company, based in Cape Town, South Africa. We specialise in strategic research-driven communications. Founded in 2012, we have conducted extensive research in South Africa, across the African continent, in Europe, the United States, the Middle East and Asia. We boast a global client roster and over 60 years of combined experience in strategic marketing.
Our purpose is not just to analyse a given market but to help our clients translate that data into an actionable strategy, that has a powerful impact in the real world. We produce rigorous, actionable research fast, which enables informed and evidence-based decision-making, that helps our clients ensure they achieve their objectives.